Founding Product Lead at Toma (W24)
$130K - $170K  •  0.50% - 1.50%
AI for auto dealerships
San Francisco, CA, US / Remote (US)
Full-time
3+ years
About Toma

At Toma, we aim to become the Microsoft/OpenAI of the Automotive industry by supplying a fully integrated AI + software suite to tens of thousands of profitable automotive dealers in America, and then worldwide.

Step 1 is to provide the world’s best voice AI solution for the automotive industry, serving departments from service to sales to finance to information technology. Toma’s voice agents do tens of thousands of minutes of AI calls every day and generate millions of dollars worth of revenue for auto dealerships.

The automotive industry is a sleeping giant contributing trillions of dollars to the GDP. The industry and its processes are ready for disruption. Toma is bringing AI to all operations in the industry while working hand-in-hand with some of the biggest names such as the Car Dealership Guy, and public companies like Lithia Motors and Cox Automotive. Toma is backed best investors in Silicon Valley and the Automotive industry.

About the role

About Toma

At Toma, we are building AI to disrupt and change the way business is done at car dealerships––a traditional industry that has a massive physical and financial footprint touching almost every life (over 300M cars) in the US. 

  • Small team < 5 people
  • Intellectually honest and hard-working
  • Being right > perception of being right
  • Action > Analysis
  • First Principles thinking

We’re looking for a Founding Product Lead to join us.


About the Role: Founding Product Lead

The ask is to understand the most pressing needs of the customers and to make sure that those needs are met. 

Use

  • Qualitative and Quantitative data
  • Common Sense
  • First Principles thinking

to arrive at

  • Ground truths

to build

  • Blockbuster hit products

working with members from

  • Engineering
  • Sales
  • Support

Responsibilities

  • Product Discovery: Talk to customers. All the time. Find out what they want.
  • Roadmap Planning: Propose and plan new features, validate ideas and back everything with data.
  • Collaboration: Work with engineering, support and sales teams to ship, test and improve
  • Ownership: Ideation to launch, managing prioritization, timelines, and quality. Own it.
  • Data Keeper: Analyze product performance, user feedback, and trends to continuously refine and improve our offering.
  • Defend the customer: Furiously advocate for customers, ensuring their needs are the essence of everything we build.
  • Go-to-Market Alignment: Write compelling messaging and materials that showcase our unique value proposition.
  • Documentation & Case Studies: Write product updates, case studies and internal notes.

General Requirements

Don’t Lie. Be Great. Look Deep. Take Ownership.

Throughout your career, inside and outside of work, you will have plenty of instances that show you exhibit all the above mentioned traits


Job Requirements

  • 3-5 years of product management experience, preferably in B2B SaaS and/or the automotive industry.
  • A track record of launching successful products from ideation to scale.
  • Being able to write well and write clearly.
  • Strong analytical and problem-solving skills, with experience using data to drive decision-making.
  • Experience working closely with engineering, design, and marketing teams.
  • Familiarity with AI products and the ability to work with AI/ML teams.
  • Expertise in product management tools (e.g., Jira, Trello, or similar platforms).

Nice-to-Haves

  • Write code: Find answers on your own
  • Automotive Experience: Understanding of dealership operations and pain points.
  • Startup Experience: Know what being scrappy is like

Location

Remote or San Francisco is equally preferred. Our office is located in the Dogpatch neighborhood, and if remote, we will fly you to our office as needed.


Benefits

  • Free in-office lunches and group dinners daily.
  • Gym membership stipend.
  • Free medical, dental, and vision insurance.
  • Unlimited PTO

We strive to make this one of the most enjoyable experiences of your life.

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